The right words have the power to...

Professional Copywriting

Because every word matters

Why hire a copywriter?

Because your business and its growth mean something to you. And because you wouldn’t be here if what you were doing already was working for you.

Knowing what you do, how, why, and for whom, are great. But expressing all that in a way that feels like home to your ideal customers is something entirely different.

Your zone of genius is creating and sharing your talents with your right people and making money doing so. This is mine. I create the words that draw your right people in and persuade them that you’ve got what they’re looking for.

Forward-thinking entrepreneurs know they can do a lot, but they can’t do it all – at least not effectively.

And that’s where I come in.

Why hire me?

Here are just a few reasons you’ll want me in your corner:

  • Because I’m experienced. I’ve been there, done that. I’ve got over 25 years of practical business experience & countless hours invested in post-grad work ready to go to work for you. I’ve been around the block in retail, corporate, and online business and I’ve got the skillset to prove it. These days, anyone can hang a shingle and call themselves a professional. Know who you’re really working with? Over the years, I’ve helped hundreds of businesses succeed through expertly written copy and I can help you, too. Peruse my testimonials and see for yourself.
  • Because I’m a Copyhackers Certified 10X Landing Page specialist. My copy converts.
  • Because my signature system works powerfully. Leaning on the principles of Behavioral Psychology and Consumer Science I’ve developed a proprietary system that not only helps you figure out who you are, but who your right buyers are, and how to most effectively reach them. The results are higher conversions and a larger, more loyal client base for you. Building you a team of dedicated brand evangelists is what I do best.

Absolutely everything you need to stand out online.

My standard web copy package includes:

Happy Homepage

A professionally penned customized description of your website’s ‘welcome mat’ plus a tantalizing call to action to entice your ideal customers inside to click around.

About Me/Bio Page

Your story encapsulated onto a customized page that exudes your exclusive personality and business style, speaking to your tribe in a language they’ll be magnetically drawn to.

Work With Me Page

This page details a bit about you, your process, and how you work with your ideal customers. It’s descriptive, not verbose and compelling without sounding desperate.

Contact Page

Getting your visitors to reach out through a form is no simple task. A well-written contact page is a welcome invitation for them to open the lines of communication.

FAQs Page

Your virtual information hub. This page provides saves you the time of answering the same queries over and over again. Up to 10 Q & As that you provide written in your brand voice.

Project Management Hub

Access to your own private, project management hub to keep everything organized. Includes due dates, drafts, timelines, and an area to comment. Instantly be notified when updates are posted.

Unlimited Virtual Support

Your package includes an initial call, unlimited email support throughout the project, plus as a follow-up call when the project commences ensuring everything is perfect.

Brand Archetype Course

A complete and customized course around understanding and leveraging your own Archetypal Brand Persona. ($397 value) You’ll also learn how to find your Ideal Customer Brand Archetypes.

Project Folder

A file containing all of your copy will be sent to you digitally following your final installment. Included are the rights to the copy for the work we completed on the project.

Also Included

In addition to addictive prose, every copy package also includes:

  • An hour-long telephone or Skype consultation.
  • My signature Creative Brief.
  • An intense discovery questionnaire.
  • Custom designed prose rich with relevant SEO keywords.

Frequently Asked Questions

You’ve got questions, I’ve got answers.

How does payment work?

This project is a fixed price agreement, so there are no surprises. Full payment is due before we begin. Once we decide we’re a good fit, I’ll send an invoice your way.

What is the typical time frame to complete a project ?

That will depend largely on you. If you’re happy with the first draft and get your ‘homework’ back to me on time (including any requested revisions and other information) we should be finished in about 2-3 weeks.

I need a webpage that I don't see here.

Every website is unique, and as such each has its own special needs. If you want to swap out a page included in the package for a different page, we can do that. If you want to add a new page to the existing package, we can do that, too.

How many revisions do I get?

It’s expected that revisions or tweaks may need to be made on the road to perfect copy. Because this is a fixed price agreement, revisions are limited to two rounds within the scope of the project. Anything further is quoted at my hourly rate.

Will this help me figure out my brand core, too?

No, definitely not. You need to have a very good idea of who you are, what you do, and who you serve before beginning this project. If you’re still working on that, swing back around again once you’ve completed the preliminary work.


Once the final copy is approved, then what?

Once you’ve approved all of your copy, I’ll send you a package with everything we worked on together so you’ll have it all in one convenient copy brand book to reflect back on. Then, just add your copy to your site and launch.



Let’s start writing the ending you deserve.



Get off the sidelines and start building a business you want, not one you’re stuck with.

I generally book 2-4 weeks in advance. Click below to hold your spot.