The field of Behavioral Economics is becoming increasingly relevant to brands looking to connect with their right people and increase their bottom lines. Here are my recommendations for the best books out there on the topic. *All links are partner links for Amazon which means if you purchase through my link I may receive a…

Persuasion Psychology is more important than ever to marketers looking to reach their right people and make connections on a more personal level. Here are my recommendations for the best books out there on the topic. *All links are partner links for Amazon which means if you purchase through my link I may receive a…