ideal customer archetype - Melissa Bolton

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The Power Of Persuasion: 7 Proven Ways To Influence Your Buyers

This article covers the power of persuasion, including 7 proven ways to influence your buyers. One of the best books I’ve read on the subject of buying psychology (and I’ve read a lot of them) is Influence: The Psychology Of Persuasion by Robert Cialdini. Regardless of your archetypal persona, I highly recommend that you…

Ideal Customer Archetype, Psychology, Recommendations & Resources
How To Discover Your Ideal Customer Archetype [FREE Quiz & Workbook]

Here’s how to discover your ideal customer archetype using my free quiz and workbook. In a perfect world, everyone would be interested in buying from you. In the real world, you find success by speaking specifically to your most-likely-to-buy contingent. These people, known as your ideal market segment, are your best prospects. Statistically, they make…

Archetypal Branding, Finding Your Niche, Ideal Customer Archetype, Recommendations & Resources