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  • How To Customize Templates In Canva

      This article is a quick primer that explains how to customize templates in Canva. Canva is a free software design tool. It’s easy to use and has endless functionality. You don’t need to be a professional designer to benefit from Canva. Lots of designers (myself included) are developing Canva templates to help you create…

  • How To Professionally Offboard Clients

      This article explains how to professionally offboard clients. Off boarding is the process of wrapping up a project with your client and sending them on their way feeling confident and prepared for their next steps. As a service provider, understanding how to professionally wrap a project with a client is an essential skill. A…

  • How To Professionally Onboard New Clients

    Melissa BoltonI’m a Brand Therapist® providing psychology-based branding, copywriting, and consulting to individuals and micro-businesses in the creative arena. My signature services will help you discover and articulate your most authentic self so you can tell better stories, make more meaningful connections, and do more profound work. MelissaBolton.com

  • Creator Archetype

    Meet The Creator Archetype

      Hello, Creator   The Creator Brand Archetype is as self-expressive as you are imaginative. You have an innate ability to see inspiration all around you and seem to find it in the most unlikely of places. Your work comes from the heart, a blend of your unique experiences and feelings. Because you put so…

  • Building a Trustworthy Brand: It’s Persona(L)

    Who needs a personal brand? Everyone. The good news is, you’re already well on your way.   Whether or not you realize it, you’ve already got a personal brand. People have formed perceptions about you and your business based on your presence, positioning, offerings, and behaviors. But is it the image you want to be…