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  • Make Your Brand More Memorable With With Miller’s Seven

    The concept of short-term memory was first made popular by psychologist George A. Miller’s 1956 article on capacity limits in information processing. According to the article, under normal circumstances, most adults can keep about 7 (plus or minus two) items within their short-term memory. That’s seven numbers, seven letters, seven tasks, and seven tones, and so on. …

  • Cutting the Strings

    Ever secretly find yourself wishing there was a support group for people who were addicted to letting other people control your emotions?   “Hi. My name is Melissa and sometimes I let others dictate how I feel.”   “Hi, Melissa.”   ……..…sigh…………   No one wants to be like this. Maybe your need to help…