The Magician

The Magician Brand Archetype exudes powers of metamorphosis and charisma. You are imaginative and spiritual: A true visionary.
 
A strong believer in synchronicity, you believe that everyone and everything is interconnected. As a change agent, you enjoy creating beneficial transformations, influencing people, and turning unexpected visions into reality. While your uncommon ideas may, at times, appear at face-value to be abstract, they are actually quite applicable in a variety of situations.
 
As a transformationalist, you are often able to conceptualize possibilities where others cannot. You enjoy taking things to the next level- especially when that level may be considered challenging or unattainable.
 

MOTTOS

I make things happen.
Anything is possible.
 

GOALS

Make dreams come true
Bring visions to life
Create something from nothing
Effect transformations
 

GREATEST FEARS

Breaking promises
Under delivering
Unintended negative consequences
 
Want more?
 
I put together a 19-page report all about The Magician archetype and how to leverage it in your life and branding. You can get it free, right here.
 

Meet the others



We’re not in any of this alone. It’s important not only to understand ourselves but others. 

Understanding a bit about the other archetypes will help you comprehend why others do the things they do, what inspires them, what they fear, and what drives their goals and behaviors.
 
Remember, there are no right or wrong archetypes. And there are no absolutes.
 

Visit the Archetype Directory to get familiar with the other types. You’re bound to see familiar faces there. You may even see a little of yourself in some of the other types; A good sign that you would get along quite well with them.
 

What’s your type?

If you haven’t taken the Archetypal Branding Self-Assessment yet, you can do that free, here.

What’s your Ideal Customer Archetype?

Melissa Bolton

Melissa Bolton is a copywriter and Brand Therapist® who uses Neurobranding to develop solopreneurs, micro-businesses, and individuals residing in the creative arena. Her signature Brand Therapy services include pairing both psychology and behavioral science principles with your story to help you define your brand, impel your niche, and breathe new life into your ideas.