
About Me
Hi. I’m a Brand Therapist, Copywriter, and Archetypologist.
This is my story.
There are a lot of businesses out there. A ton, really. Every time you turn around there’s a fresh crop of people floating in their newfound zone of genius peddling everything from their expertise to their wares shrouded in promises and flanked with fancy slick-tongued copy. But I’m not buying, literally or figuratively. Not yet, anyway.
Here’s the thing, in case you haven’t noticed (and I know you have), originality is getting harder and harder to come by. Authenticity is at a premium because, here in this ‘too much information’ driven age, everyone’s working overtime to try to fit in. But what they don’t get is in trying to fit in, they’re simply becoming background noise, drowned out by all the voices and vibes who sound exactly like them. A symphony of sameness. Look, there are plenty of posers out there. Those who try with all their might to look authentic while all the while excelling at being a ‘me too’ copycat brand. But people are pretty smart and they aren’t going to fall for some faux persona. Not anymore. People want real. In fact, they demand it and they do so with their buying power.
And that’s where I come in. I help truly authentic, passion-driven individuals looking to genuinely set themselves apart from the static and find their own zone of genius. Through my own proprietary methodology, I help people understand and develop their most authentic persona and voice. I do this through personal branding, business branding, brand positioning, brand archetypes, one-on-one consulting, as well as through copywriting.
You should be next.
Melissa Bolton
Brand Therapist®
P.S. You can read a bit more about me and how all of this came to be right here.
I believe...
The business of business doesn’t have to have to be cringe-worthy. Here in my realm, you’ll find no stuffy formatted, pre-planned rigidity or formalities. No ‘one-size-fits-all’ work. It’s professionalism with a friendly flair.
Welcome to a judgment-free environment.
I truly believe you get a more authentic presence when you can open up and be yourself throughout the process. You needn’t ever feel uncomfortable about not knowing something. We all start somewhere! Let’s have some fun with this. Chances are, you got into this to do what you love. So let’s dig in, tap into your sisu, and make it happen. I guarantee with the proper guidance, it’s much easier than you think.
Taking things personally.
Because you are the brand, our work together will be a fully collaborative effort. You and I will be in touch throughout the process to ensure it’s exactly what you want from start to finish.
Wondering if we’d work well together?
Speaking at women's conferences across the country


What Do You Get?
Here’s a list of just some of the things you’ll get from working with me.
Your brand is a gateway to your true work. You know you are here to do something – to create something or help others in some way. The question is, how can you set up your life and work so that you can do it? The answer lies in your brand. When you create a compelling brand you attract people who want the promise of your brand, which you deliver.
-Dave Buck
Superpowers

Take the free brand archetype quiz.
You’ll also get a free 19-page guide designed around your type to help you leverage it.