“Be yourself” is a mantra echoed ’round the world.
:: So why is it so hard to do? ::
It takes an enormous amount of bravery to pridefully lay claim to one’s self and put it out into the world.
Pride and confidence come from getting it just right. Success comes from folding your truest self into your business.
No one said making your own way was going to be easy. If it were, everyone would be doing it.
And, everyone is not.
In this crazy-complex and highly saturated marketplace, everyone is fighting to be seen and heard. Strangely, they seem to do it by doing what everyone else is doing. But, how do you stand out when you’re fitting in?
So, how do you go about discovering this awesome self I speak of?
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What sets you apart?
What’s your hook?
Who do you serve?
And you’ll finally have answered the age-old question:
How can you carve a niche and reside lovingly inside, doing what you love, for who you love?
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til next time,